TOURISM: Delta Adds New Flight To St. Croix Beginning Wednesday
FREDERIKSTED – The territory is set to welcome additional Delta Air Lines flights from Atlanta to St Croix starting tomorrow.
Tourism Commissioner Beverly Nicholson-Doty said that her department has developed options for supporting new Wednesday flights from Hartsfield-Jackson International Airport to Henry E. Rohlsen Airport.
“The new service complements our existing weekly Saturday flights, which have performed incredibly well,” Nicholson-Doty said.
The Department of Tourism is teaming up with Delta Vacations for a special promotion aimed at generating more tourist interest from Atlanta and key Delta feeder cities for St. Croix.
The special seven-night vacation package offers a $250 air credit for Wednesday departures, with added benefits for travelers, including $250 to $500 in “VI Nice” certificates and resort credits ranging from $50 to $100.
MLT Vacations, which manages multiple vacation package brands including Delta Vacations, is partnering with the Department of Tourism on the promotion, which is being supported with $75,000 in online digital and radio advertising.
“Our goal is to entice travelers to consider Wednesdays as an attractive option for their flights to and from St Croix,” Nicholson-Doty said, adding that the incentives are designed to encourage on-island spending.
Gov. Kenneth Mapp said the new flights are an important development in the resurgence of the economy of St Croix.
“St Croix is a gem in the US Virgin Islands, and we are always working to position the island as a ‘go-to’ destination,” Mapp said. “Together with our partners and stakeholders, this administration is committed to implementing initiatives and strategies aimed at achieving success.”
Nicholson-Doty said Delta’s new flight from Atlanta to St. Croix comes on the heels of the new Norwegian Airlines flight service from Copenhagen, Denmark.
“Having scheduled air service is really great for St. Croix and the U.S. Virgin Islands, and the connectivity of the Norwegian flight throughout Scandinavia and Europe is positive for us. We hope to grow that service,” she said.
The Department’s strategy going into 2016 will focus on attracting more air service from the northeast United States to St. Croix.
“We are actively working to increase flights into St Croix and strengthen capacity in St Thomas,” the tourism commissioner said. “There’s a lot of interest and expansion going on with airlines into the Caribbean as a whole. We plan to remain competitive in servicing our key markets and to maximize opportunities to welcome more travelers.”