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BLACK TOURISM: Joseph Boschulte Wants To Attract More African-American Tourists To 90% Black USVI

MIAMI – To build on strong investment interest from hotel developers, the U.S. Virgin Islands Department of Tourism said it will participate in two “important” hospitality conferences in Florida this week.

Commissioner of Tourism Joseph Boschulte will address several hundred participants at the 23rd Annual International African American Hotel Ownership & Investment Summit & Trade Show, and the 6th Annual International Multicultural & Heritage Tourism Summit & Trade Show, each taking place at the Miami Marriott Biscayne Bay Hotel.

Presented by the National Association of Black Hotel Owners, Operators & Developers (NABHOOD), Black Meetings & Tourism Magazine and Horizons International Group, the theme of the investment summit is “Ownership – The New Paradigm” where delegates will examine the opportunities available in the lodging industry, including hotel ownership, investment, management, employment and supplier diversity.

The theme of the tourism summit is “Exploring the Multicultural Market,” which will feature minority travel trends and how they can be leveraged to help destinations attract more business from the multi-billion dollar African-American and multicultural and heritage tourism market.

At the investment summit, Boschulte will join executives from Wyndham, Hilton and the Bermuda government to examine new opportunities for investment and development in the Caribbean along with key factors to ensure success.

At the tourism summit, Boschulte will address a general session featuring industry leaders as they open the meeting.

“We look forward to participating in these very important meetings in Miami this week,” Boschulte said.

Boschulte asserted the importance of “being available” for discussions with developers and hotel chains as they consider where next to invest. He also disclosed that there were a number of deals under consideration for the territory, and he looked forward to receiving updates and determining how the destination can assist in moving them forward.

The tourism summit’s opening “Island Vibes” sunset tropical cruise reception is supported by the U.S. Virgin Islands Department of Tourism aboard the black-owned South Beach Lady vessel.

Delegates will enjoy the culinary creations of St. Croix Chef Digby Stridiron and the entertainment of Virgin Islands steel pan player Stan Brown, violinist Isis Collier, and the Caribbean Ritual Dancers.

USVI Department of Tourism Commissioner Joseph Boschulte
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The Author

John McCarthy

John McCarthy

John McCarthy has been reporting on the U.S. Virgin Islands and the Caribbean region since 1989. John's articles have appeared in the BVI Beacon, St. Croix Avis, San Juan Star and Virgin Islands Daily News. He is originally from Detroit, Michigan.


  1. Charles Kuniken
    July 28, 2019 at 11:45 PM — Reply

    African Americans will enjoy vacationing on virgin islands.Truth be told.Many feels.We are target because we are African Americans.The Dominican Republic has African Americans afraid to travel after the death of several African Americans.I myself will enjoy booking a vacation to virgin islands with and family.I’m also affiliated to many African American business owners.
    African Americans greatest concerns revolves in areas to safe passages.The virgin islands will increase revenues by tens of millions through African Americans and will be recommended as the best vacation location to visit.

    • afterwhilecrocodile
      August 2, 2019 at 9:32 PM — Reply

      I agree ,in addition, where are the videos about this, Mr. Joseph Bosculte. Facebook and YouTube are a great start!!!!
      Brilliant idea…..I LOVE IT!!!

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