Duncan Brothers To Team Up Again For Series Of TV Commercials
Scott Duncan, Tim’s older brother
SAN ANTONIO – Tim Duncan will team up with his older brother to produce a new series of TV commercials for a Texas automotive company.
Gunn Automotive Group will soon debut a new campaign of television commercials featuring Spurs players.
The Alamo City auto company has called on Tim’s brother, Scott Duncan to direct the TV spots.
The elder Duncan is an Emmy Award-winning director who has some solid credentials, having worked with the World Cup, the Olympic Games, and with shows like “Survivor.”
Gunn’s new Spurs campaign will prominently feature the younger Duncan, Manu Ginobili and one of the newest members of the Black & Silver, LaMarcus Aldridge.
“San Antonians love the Spurs — not only for the NBA championships that they bring home, but also for the way they do it. They win based on the fundamentals and on a commitment to the team and to San Antonio,” said Chad Worrel, executive director of e-commerce and consumer strategy for the Gunn Automotive Group. “The fact that they are partners with us not only attracts customers but supports our marketing message.”
Gunn officials said they expect the decision to include Aldridge in the new campaign will grab a wider spectrum of Spurs fans’ attention.
“Having Duncan and Ginobili, as well as Aldridge, in our ads takes our message not only to San Antonians who have followed the Spurs for years, but to young consumers who are just becoming fans,” Worrel said.
Scott Duncan has worked with an impressive list of celebrities, including Jon Bon Jovi, Martha Stewart, Donald Trump, Will I Am, Lenny Kravitz and Charles Barkley. His portfolio of work includes projects for NBC Sports, CBS Sports, ESPN, the X Games, Red Bull Media House, NFL Films, NASCAR, Formula One and TNT.
The Duncan brothers have worked together in the past on multiple projects for the Spurs and for the NBA.
Gunn officials said the company’s new commercials will be a departure from what Spurs fans and television viewers have come to expect from the group as Scott Duncan wanted to capture a more approachable and casual feel for the spots.
Worrel said Gunn has produced 15- and 30-second spots that will begin airing on all San Antonio network affiliates and cable channels in the next two weeks.